HR podcasts are really starting to catch on.
Podcasting has become the perfect medium for industry-leading HR professionals to offer valuable insights into what makes successful human resources departments tick.
With ever-changing regulations and procedures, there are so many junior HR professionals looking for thought leadership. Let’s face it, this can be a challenging industry to navigate.
In this guide, we are going to be talking about how to start a human resources podcast.
Even though there are plenty of HR podcasts popping up on streaming platforms, there’s space for many more. Sometimes, the best podcasts operate within a sub-niche.
For instance, you could start a podcast focusing on human resources in the media industry.
The creative possibilities are truly endless – and we are going to explore just a few in this guide.
We are also going to cover potential monetization opportunities. From the very outset, even before you’ve built an audience, you should be thinking about monetization.
The following questions will be answered:
- Why should top HR executives start a podcast?
- What equipment do you need to start a podcast?
- How profitable are HR podcasts?
- Can you start a podcast for free?
- What are the best HR podcasts?
- Can I do a podcast by myself?
- How much does it cost to start a podcast?
- Is starting an HR podcast worth it?
Let’s dive straight in.
Why should top HR executives start a podcast?
Junior HR professionals, like rookies in any line of work, are eager for direction. They want to get their hands on the best advice from the most qualified professionals.
Oftentimes, if they’re working for a small business, there won’t be top HR executives who they can turn to for advice. A podcast aimed at junior HR professionals could fill this void.
If you have been taking companies by storm with your exceptional skills and abilities, why not share your secrets to success with those who are just getting started?
This is the perfect way to boost your profile and potentially further your career. A great podcast operates as a transaction of value. The greater the levels of value provided to your audience, the more value you will receive in return.
Stick to what you know. How will the transferring of this knowledge benefit your audience? If you want to grow an engaged audience, these are the types of questions you need to ask.
What equipment do you need to start a podcast?
Typically, to start a podcast, you may need to have access to the following equipment:
- Mic stands
- Pop filter
- Shock mount
- Headphone amplifier
- Audio editing software
- Website hosting
- Podcast hosting
With the support of our production services, all you will need is a good-quality microphone. Once you send over your recordings, we will transform these into incredible, ready-to-publish episodes.
We will even write up the show notes for you – with engaging language to draw your target audience in across all of the major streaming platforms.
How profitable are HR podcasts?
If you target the right niche, a podcast can be very profitable.
It’s often, however, about more than just targeting the right niche. You need to have passion and enthusiasm for the subject matter. This can be enough to draw an audience in and keep them hooked on your podcast.
Listeners are smart. They will know if you are passionate about a subject. Injecting passion into a subject is only going to make your podcast more profitable.
General enthusiasm for the subject matter will engage your audience and make them more receptive to call-to-actions.
To profit from your podcast, you could get involved in affiliate programs or, as a thought leader in your industry, offer one-on-one coaching sessions for junior HR professionals.
When it comes to profiting from a niche podcast, there are many possibilities to explore!
What are the best HR podcasts?
If you’re looking for some inspiration, here are some of the best HR podcasts we’ve come across:
- Let’s Fix Work with Laurie Ruettimann
- My HR Future with David Green
- The Way We Lead with Gaby and Jenelle
- 21st Century HR with Lars Schmidt
- The Culture First Podcast with Damon Klotz
- WorkLife with Adam Grant
- HR Happy Hour with Steve Boese and Trish McFarlane
- #SECURETHESEAT with Minda Harts
The best HR podcasts feature hosts and guests that share stories from their careers, providing listeners with incredible insights into the world of human resources.
Can I do a podcast by myself?
Absolutely! If you work in human resources and you’ve got a story to tell, you should start an HR podcast. Podcasting is a great medium because it’s a quick and relatively inexpensive way of communicating.
Even though all the fancy equipment we listed earlier in the article would come in handy, none of it is necessary. If you’re really strapped for cash, you could record a podcast episode on a mobile device.
We work with thought leaders who are ready to invest in HR podcasting but simply don’t have the time to get everything together.
Our solution is designed to take the hassle and stress out of podcasting. It’s got to be an enjoyable experience for you, the host.
The more fun you are having, the more entertaining the episodes will be.
All you have to do is record a few clips, send them across to us, and we’ll do the rest.
How much does it cost to start a podcast?
Starting a human resources podcast doesn’t have to break the bank. At Cashflow Podcasting, we can provide you with affordable production solutions for high-quality podcast episodes.
Podcast episodes don’t need to have a blockbuster-style budget to pack a punch. With the right equipment, audio episodes can be produced for very little.
When you’re still trying to build up an audience, it can be difficult to justify a high production budget.
Fortunately, with our plug-and-play podcast production services, you can get access to your very own podcast department for hire at an affordable price.
Is starting an HR podcast worth it?
When you first started out in human resources, who did you look up to?
If you were lucky enough to have a mentor, you will understand the importance of having strong guiding voices in the formative years of a career.
What kind of impact could you have on young HR professionals who are eager to work their way up the ranks?
Starting a human resources podcast could unlock many professional opportunities for you – and help newcomers to find their feet in an increasingly competitive industry.
Without an audience, we understand it may currently be difficult for you to see exactly how audio episodes can be monetized.
In our initial call, we will be able to talk with you about how a show could be monetized. Rather than wait until you have an audience, we believe it’s important to talk about monetization from the very beginning. This enables us to create a roadmap.
Are you ready to start building an audience with a human resources podcast?
Schedule a call with Cashflow Podcasting today!
Ben Krueger is the founder of Cashflow Podcasting and he specializes in helping thought leaders entrepreneurs amplify their impact through podcasting. He’s a world traveller, outdoor sports junkie and future enthusiast!